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Franchising

Franchising - This is a business model with which you can quickly scale your business! Selling a franchise is to transfer the rights to use the brand from one businessman to another for a fee (lump-sum payment). Franchising has gained wide popularity in the world market and successfully holds its position, being the most popular way of developing a business. In Russia, Kazakhstan, Ukraine and other CIS countries, it is at the peak of its popularity. Forecasts for its development are very promising and require further improvement. The implementation of such activities is divided into several main stages, uniting into a chain of actions and activities that create and promote the franchise. This section contains information on some key aspects of franchising that are necessary for successful work in this area.

Forums

  1. Legal Aspects

    The legal regulation of franchising in the CIS countries is currently quite poorly regulated. In this section you can ask questions on the legal part, and get the experience necessary to eliminate problems with the law.

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  2. Franchise Creation and Packaging

    If you want to increase your presence in the regions by a short time, creating and packaging your franchise will be the most suitable solution. In this section, we analyze what parameters a high-quality franchise business packaging should meet.

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  3. Marketing - Franchise Promotion

    Successful distribution and high sales figures require marketing and franchise promotion. This is a set of actions aimed at advertising, development, increasing the popularity of the product.

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